DIPLOMA IN DIGITAL MARKETING
Syllabus For Digital Marketing In Diploma
Course Title
Subjects in Diploma digital marketing syllabus
English For Communication-I
General communication skills and language proficiency.
Introduction to Digital Marketing
Basic concepts, significance, nature, scope, and impact of digital marketing.
Entrepreneurship Development
Basics of entrepreneurship and its role in digital marketing.
Content Marketing and Copywriting (Practical)
Practical skills in content creation and copywriting for digital marketing.
Affiliate Marketing & Email Marketing (Practical)
Practical skills in affiliate marketing and email marketing strategies.
Advanced AdWords & PPC (Practical)
Practical skills in Google AdWords, pay-per-click advertising, and campaign optimization.
Communication Skills In English-II
Advanced communication skills in English.
E-Commerce & General Informatics
Introduction to e-commerce and general informatics related to digital marketing.
Social Media Marketing
Strategies and techniques for effective social media marketing.
Advanced Search Engine Optimization (Practical)
Practical skills in advanced SEO techniques and strategies.
Google Analytics & Tag Manager (Practical)
Practical skills in using Google Analytics and Tag Manager for data analysis and tracking.
WordPress Design and Development (Practical)
Practical skills in designing and developing websites using WordPress.
Internship/Industrial Training Report
Real-world experience and reporting on digital marketing tasks and projects.